First listed on: 28 September 2022

National Media Manager

 

Acknowledgement of Country

CSIRO acknowledges the Traditional Owners of the land, sea and waters, of the area that we live and work on across Australia. We acknowledge their continuing connection to their culture and pay our respects to their Elders past and present. View our vision towards reconciliation

The Opportunity

  • Drive the media strategy of the National Science Agency
  • Use your extensive media experience to grow trust and understanding of science   
  • Ongoing role, with flexibility around location and working arrangements

CSIRO is seeking an experienced Media Manager for this ongoing position, which is flexible on location. As a key member of CSIRO’s Corporate Affairs team, the Media Manager plays a critical role in ensuring CSIRO is trusted and understood. This role is the agency’s central liaison point for media, developing and executing strategies to promote CSIRO and protect its reputation. The Media Manager uses their extensive experience, either as a journalist or in media relations, to support the delivery of CSIRO’s Corporate Affairs Strategy to grow trust in CSIRO; maintain high awareness of our research, its impact and value; and increase understanding of our capability and contribution. 

With a passion for media and a strong news sense, the Media Manager devises and executes media campaigns, builds and nurtures strategic media relationships, runs point on issues management, prepares pitches and media releases, produces long-form journalism, curates multimedia content, and provides editorial direction to the broader Corporate Affairs team. This role is highly collaborative, working with diverse stakeholders to develop multi-platform integrated campaigns that have cut through with target audiences. This person will also use their expertise to provide media training and advice to CSIRO spokespeople (including senior executives), and work with key stakeholders to ensure tight and robust issues management to protect our reputation.

Your duties will include:

  • Working collaboratively across the Corporate Affairs team to manage CSIRO’s proactive media calendar, ensuring alignment with one-CSIRO messaging, coordination on timing for key audiences and outlets, and managing distribution of high-quality outputs for media and our digital newsroom. 
  • Proactively developing issues management strategies to protect CSIRO’s reputation, including advice, stakeholder management, and the delivery of timely responses to media. Escalating issues appropriately and participating as a member of the Issues Management team to promote and protect CSIRO’s purpose and reputation.
  • Keeping abreast of the national and international news and use these insights to formulate advice, inform media strategies, and harness the news cycle to identify proactive opportunities for CSIRO.  
  • Acting as the central liaison point for media outlets, including training and rostering Corporate Affairs team members to respond out of hours. At times, managing the media phone and email out of hours, on a rostered basis.   
  • Developing and nurturing media relationships across science, technology, environment, energy, health, innovation, business and consumer media, as well as establishing and maintaining networks with key stakeholders in government, industry and the research sector. 

Location: Melbourne, Sydney, Canberra, Brisbane preferred. Other AU CSIRO sites may be considered. 
Salary: AU$117k - AU$138k plus up to 15.4% superannuation
Tenure: Indefinite
Reference: 86054

To be considered you will need:

  • A relevant tertiary qualification in journalism, communication or public relations or equivalent experience. 
  • Extensive experience driving media strategy for a large or complex organisation, including a deep understanding of issues and reputation management.
  • Extensive experience in media liaison, alongside a contemporary and integrated skill set across digital and social media and stakeholder management.
  • Excellent written and verbal communication skills, including well-honed abilities in pitching, writing media releases and long-form journalism.
  • A strong news sense, and thorough understanding of the environment in which CSIRO operates.
  • Demonstrated collaborative leadership skills, including influencing, coaching, and building, motivating, and supporting a high-performance team.
  • Demonstrated experience using analysis and evaluation of media coverage to develop data-driven insights that inform media strategy. 
  • Extensive experience providing strategic advice and media training to senior executives and spokespeople.

For full details about this role, please review the Position Description.

Eligibility

Applications for this position are open to Australian Citizens, New Zealand Citizens and Australian Permanent Residents only.

Appointment to this role is subject to provision of a national police check and may be subject to other security/medical/character requirements.

Flexible Working Arrangements

We work flexibly at CSIRO, offering a range of options for how, when and where you work. 

Diversity and Inclusion

We are working hard to recruit people representing the diversity across our society, and ensure that all our people feel supported to do their best work and feel empowered to let their ideas flourish. 

About CSIRO

At CSIRO Australia's national science agency, we solve the greatest challenges through innovative science and technology. We put the safety and wellbeing of our people above all else and earn trust everywhere because we only deal in facts. We collaborate widely and generously and deliver solutions with real impact. 

Join us and start creating tomorrow today!

How to Apply

Please apply on-line and provide a cover letter and CV that best demonstrate your motivation and ability to meet the requirements of this role.

Applications Close

9 October 2022, 11:00pm AEDT.




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